CCPA Notice to California Residents

Last updated: 12/01/2025

This notice supplements the information in our Privacy Policy and applies only to California residents. It explains your rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA).

YOUR RIGHTS UNDER CALIFORNIA LAW
As a California resident, you have the right to:

  • Know the categories of personal information we collect, use, disclose, or retain.

  • Access the personal information we have collected about you.

  • Request deletion of your personal information, subject to certain legal exceptions.

  • Correct inaccurate personal information we maintain about you.

  • Opt out of the sale or sharing of your personal information. Note: BluKestrel Financial Planning does not sell or share personal information for cross-context behavioral advertising.

  • Limit the use and disclosure of sensitive personal information (to the extent applicable).

  • Be free from discrimination for exercising your privacy rights.

WHAT INFORMATION WE COLLECT
Depending on your interactions with us, we may collect:

  • Contact information: name, address, email, phone number

  • Identification details: for example, Social Security number or other information provided for financial planning purposes

  • Financial information: income, account information, and other data you provide to support your planning engagement

  • Transactional information: details related to services you purchase or use

  • Professional or demographic information: if provided voluntarily during the course of financial planning

  • Sources of information include:

    • Directly from you (forms, phone calls, emails, uploaded documents)

    • Automatically through your use of our website or client portal

    • From your account activity or planning-related documentation you provide

HOW WE USE PERSONAL INFORMATION
We use personal information to:

  • Provide financial planning services

  • Communicate with you and respond to requests

  • Maintain and secure client accounts

  • Comply with legal and regulatory requirements

  • Improve our services and website functionality

We do not use personal information for targeted advertising.

DISCLOSURE OF PERSONAL INFORMATION
We may disclose personal information to:

  • Service providers who support our operations (such as client portal providers or payment processors)

  • Professional advisors when necessary (such as legal or compliance support)

  • Regulators or authorities when required by law

  • We do not sell or share personal information with third parties for marketing or advertising.

HOW TO EXERCISE YOUR RIGHTS

To make a request related to your personal information, you may contact us at:

Email: support@blu-kestrel.com

We will verify your identity before fulfilling your request. Verification may require confirming information already associated with your account or engagement.

NO DISCRIMINATION
BluKestrel will not deny services, charge different prices, or provide a different level of service because you exercise your privacy rights.